Lista completa das 100 maiores empresas de Network Marketing (2011).
1. Avon Products, Inc. 2011 Net Sales: $11.3 billion Country: USA
Avon is the founder of modern direct selling and the acknowledged world leader in cosmetics, fragrances and toiletries. Avon’s well-known product lines include Avon Color, Anew, Skin So Soft™, Advance Techniques Hair Care and Avon Naturals and mark™.
Amway offers consumer products and business opportunities in more than 80 countries and territories worldwide through more than 3 million distributors. Top-selling brands for Amway are NUTRILITE vitamin, mineral and dietary supplements, ARTISTRY skin care and color cosmetics, and eSpring water treatment systems. Alticor is the parent company of Amway. 2010 Rank: 2 2010 Net Sales: $9.2 billion Sales Method: Person-to-person Compensation Structure: Multi-level Products: Cosmetics, personal care, food and beverage, home care, wellness Markets: 80 Salespeople: 3 million Employees: 20,000 Headquarters: Ada, Mich. Executives: Steve Van Andel and Doug DeVos Year Founded: 1959 www.amway.com
Herbalife is a global nutrition company that sells nutritional supplements and weight-management and personal-care products. Its products have been developed by scientists, physicians and nutrition experts, including Nobel laureate in medicine Louis Ignarro, Ph.D.
2010 Rank: 5 2010 Net Sales: $2.7 billion Sales Method: Person-to-person Compensation Structure: Multi-level Products: Cosmetics and personal care Markets: 79 Salespeople: 2.7 million Employees: 5,000 Headquarters: Los Angeles, Calif. Executive: Michael O. Johnson Year Founded: 1980 Stock Symbol: HLF—NYSE www.herbalife.com
Natura is a direct sales company in the cosmetics, personal hygiene and perfumery sector, committed to the quality of relationships, innovation and constant improvement of its products and services based on a sustainable development model of business. 2010 Rank: 3 2010 Net Sales: $3 billion Sales Method: Person-to-person Compensation Structure: Multi-level Products: Cosmetics and personal care Markets: 7 Salespeople: 1.4 million Employees: 6,800 Headquarters: São Paulo, Brazil Executive: Alessandro G. Carlucci Year Founded: 1969 Stock Symbol: NATU3.SA—São Paolo www.natura.net
Vorwerk is a 129-year-old, family-owned, German-based company that has been focusing on the direct sales channel since 1930. Products include household appliances as well as high-quality cosmetics. Vorwerk & Co. KG is a global group that includes JAFRA Cosmetics, which reported sales volume of nearly $600 million (USD). 2010 Rank : 4 2010 Net Sales: $2.9 billion Sales Method: Person-to-person and party plan Compensation Structure: Multi-level Products: Cosmetics, household appliances, home care Markets: 76 Salespeople: 600,000 Employees: 23,000 Headquarters: Wuppertal, Germany Executives: Walter Muyres and Reiner Strecker Year Founded: 1883 www.vorwerk.com
Mary Kay was founded in 1963 by Mary Kay Ash with the goal of helping women achieve personal growth and financial success. The company’s skincare and color cosmetics products are sold in more than 35 countries around the world. 2010 Rank: 6 2010 Net Sales: $2.5 billion Sales Method: Person-to-person Compensation Structure: Single-level Products: Cosmetics and personal care Markets: 35 Salespeople: 2.4 million Employees: 5,000 Headquarters: Addison, Texas Executive: David Holl Year Founded: 1963 www.marykay.com
Tupperware is a global direct seller of innovative, premium products across multiple brands and categories through an independent salesforce. Product brands and categories include design-centric preparation, storage and serving solutions for the kitchen and home as well as beauty and personal-care products. 2010 Rank: 7 2010 Net Sales: $2.3 billion Sales Method: Person-to-person and party plan Compensation Structure: Single-level and multi-level Products: Storage and serving products; beauty, personal care Markets: 100 Salespeople: 2.6 million Employees: 13,500 Headquarters: Orlando, Fla. Executive: Rick Goings Year Founded: 1946 Stock Symbol: TUP—NYSE www.tupperware.com
Oriflame is one of the fastest-growing beauty companies in the world. The company operates in 67 countries and is the market leader in more than half. Although it has no US presence, Oriflame has a presence in Mexico, Central America, South America, Europe, Asia and Africa.
2010 Rank: 8 2010 Net Sales: $2.2 billion Sales Method: Person-to-person Compensation Structure: Multi-level Products: Beauty Markets: 67 Salespeople: 3.6 million Employees: 7,900 Headquarters: Luxembourg, Luxembourg Executive: Magnus Brännström Year Founded: 1967 Stock Symbol: ORI-SDB.ST—Stockholm www.oriflame.com
Nu Skin demonstrates its tradition of innovation through its comprehensive anti-aging product portfolio, independent business opportunity and corporate social responsibility initiatives. The company’s scientific leadership in both skin care and nutrition has established it as a premier anti-aging company, evidenced in its unique ageLOC® science that addresses aging at its source. 2010 Rank: 10 2010 Net Sales: $1.5 billion Sales Method: Person-to-person Compensation Structure: Multi-level Products: Cosmetics and personal care Markets: 52 Salespeople: 855,000 Employees: 3,500 Headquarters: Provo, Utah Executive: Truman Hunt Year Founded: 1984 Stock Symbol: NUS—NYSE www.nuskin.com
10. Belcorp 2011 Net Sales: $1.6 billion Country: Peru
Belcorp boasts a rich heritage and product portfolio. The company helps put women in touch with their ideal of beauty and self-fulfillment by empowering and strengthening women to change their lives. Belcorp’s Beauty Consultants offer beauty and lifestyle products through three distinctive brands: L’bel, Èsika and Cyzone. 2010 Rank: 11 2010 Net Sales: $1.3 billion Sales Method: Person-to-person Compensation Structure: Multi-level Products: Cosmetics and personal care Markets: 16 Salespeople: 938,000 Employees: 8,695 Headquarters: Lima, Peru Executive: Eduardo Belmont Year Founded: 1968 www.belcorp.biz